The Project
Website redesign for Fortna, a firm that designs, builds, and implements complex distribution operations, leveraging intelligent software and automated technology. The goal was to reposition the brand under a new brand identity, shifting from a consulting company to a software and technology company that provides end-to-end distribution optimization solutions. The result was a modern, visually-engaging site that will be flexible and scalable to meet Fortna's evolving needs.
My Role
Led the user experience and visual design, from IA to wireframes to finalized designs. Worked closely with the development team to implement animations, interactive effects, and to ensure the quality of the design was upheld.
